Manchester Rum Festival

*Press Release*

RUM AT THE READY FOR MANCHESTER’S FIRST

Manchester’s first ever rum festival is coming to town this year, thanks to freelance drinks curator Dave Marsland, aka the Drinks Enthusiast.

Located at Revolución De Cuba, the festival will be held on Saturday 3rd June, and will boast over 40 types of rum including Bacardi, Chairman’s Reserve, Diplomático, Sailor Jerry and Mezan. Brunches, afterparties and shenanigans galore will mean it’ll be a Caribbean affair from dusk ’til dawn.

Tickets cost £15 for the festival (brunches and afterparties not included) which runs from 12pm-5pm, and include a welcome drink by sponsor Coco Re’al, along with a taster from each of the 15 stalls as you work your way round exploring the top brands.

And if that’s not enough booze for you, a team of mixologists and brand ambassadors will be on hand at the cocktail bar serving up a selection of rum cocktail favourites.*

Dave Marsland said “Rum is a staple within the Manchester bar scene, especially with the popularity of venues such as Revolución De Cuba, so I wanted to celebrate it! There’s so many incredible rum brands I felt the best way to celebrate them would be with a festival.

The festival will host entertainment, themed food and drinks offers and gifts, so we really are going all out, plus there’ll be events running throughout the day to get everyone in Manchester involved. I’m just looking forward to meeting guests on the day and seeing how popular the already much-loved brands become.”

Details for brunches and after parties and further rum promotions will be announced soon, but here’s how to purchase your ticket to the main festival – http://www.manchesterrumfestival.com/whats-on

I’ve also been able to get a few images of the cocktails on offer at the festival….these include a Bacardi Mojito, Banks Swedish Rum Punch, Chairman’s Reserve Mai Tai and Pusser’s & Re’al Painkiller.

Mojito using Bacardi

Swedish Rum Punch using Banks 5 Island

Mai Tai using Chairmans Reserve

Painkiller using Pussers

*End*

So there we are…the venue has been announced. The list of exhibitors is growing and there is something in the line up for those new to the category and for those growing tired of the additive laden side of the market seeking something pure and refined. This coupled with cocktails and a host of other events in the city, it looks set to be pretty amazing. Being so close to us, we’d be foolish not to attend. See you there?

© Steven James and Rum Diaries Blog 2017. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

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Rumfests 10th Anniversary is a Sell Out Success

*Press Release*

SELL OUT SUCCESS FOR RUMFEST 10

THOUSANDS OF RUM LOVERS JOIN THE UK’S LEADING RUM FESTIVAL FOR TASTINGS, MASTERCLASSES & 10TH ANNIVERSARY CELEBRATIONS

Saturday 22nd & Sunday 23rd October 2016 
London’s ILEC, Earl’s Court
rumfest.co.uk

Levi Roots with RumFest founder Ian Burrell at RumFest 2016

Thousands descended on London’s ILEC over the weekend for a very special edition of RumFest. Celebrating a decade of championing rum culture in the UK, organisers pulled out all the stops to mark the milestone with hundreds of rums from around the world and special guests including Levi Roots and Beach Bum Berry. Tastings, masterclasses and seminars gave an incredible insight into the world of rum for both newcomers and aficionados across the weekend, with the spirit of the culture brought to life with live music and RumFest’s renowned Carnival Hour. 2016 also saw the return of The Rum Auction raising over £4,000 for charity. Full details of the event can be found via The RumFest website.

Over 400 rums were on offer at this year’s RumFest, presented by distillers and blenders from all corners of the globe and all available to sip, savour, buy and take home. Well-known brands like Bacardi, St Nicholas Abbey, Diplomatico and Mount Gay showcased some of their lesser known gems while ticket-holders were given the chance to discover and sample newcomers like Cornwall’s own Dead Man’s Fingers and India’s Wild Tiger. Golden Tot tokens made a welcome return to give the more discerning drinker access to ultra-premium and rare rums, some of which retail for over £200 a bottle.

Those looking to heighten their knowledge of one of the most exciting spirits in the world, took part in intimate seminars and masterclasses over the weekend. Diplamatico presented some its newest releases and Mount Gay‘s master blender Allen Smith gave an exclusive UK first tasting of its limited edition pure pot still and column distillate rums. Sam Smallman of Rococo chocolates delved into Rum and Chocolate pairings in his third year at the festival, while newcomers were taught about rum tasting notes and vocabulary by Kim Lahiri to discover the key aromas in their favourite tipple.

On the main stage Saturday, RumFest founder Ian Burrell was on hand to take guests and bidders through rums on offer a the Rum Auction and a grand total of £4,000 was raised and all to donate to Max’s Foundation, a charity dedicated to helping detection of hypertrophic cardiomyopathy and other heart conditions in pre-adolescent children. Celebrity chef Hasan De Four made a RumFest return and cooked up a storm to demonstrate how to get rum in the kitchen, while Jeff ‘Beachbum’ Berry told the story of the founding father of Tiki, Don the beachcomber. Sunday’s main stage hosted a takeover of the famous Levi Roots as he showcased a tasting of his new restaurant Levi’s Caribbean Smokehouse. The revered master blender Joy Spence was interviewed by Ian Burrell with a tasting of Appleton Estate rums and bartenders competed for a trip to Barbados in the fierce Doorly’s Rum Competition.

Kicking off the rum-fuelled weekend on the Friday, the trade-only Boutique RumFest returned for a seventh year providing a platform for the industry’s newcomers and independent brands. Rum wholesalers, distributors, buyers, bar professionals and importers congregated from as far afield as Panama and Japan, presenting the perfect opportunity to sample the next big thing.

Ian Burrell, Global Rum Ambassador and RumFest founder says, “We could never have predicted how successful RumFest would become when we started out all those years ago and what a ride its been. It’s great to see so many old faces back to join us in celebrating rum culture but also the new comers who are getting to know the spirit properly for the very first time. A huge thanks to the brands, blenders, ambassadors, speakers and rum lovers who came over the weekend, here’s to the next 10 years!”

*End*

We were fortunate enough to attend and personally think that it was one of the best years in terms of seminars and sheer variety of rums available. Something to suit everyone and with the addition this year of a Velier stand……it was pretty much heaven spread over a weekend. Our own write-up of the events from Friday morning until Sunday evening will follow once we’ve come down from the high of the weekend.

© Steven James and Rum Diaries Blog 2016. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

RumFest Announces 10th Anniversary Event

*Press Release*

RUMFEST CELEBRATES NATIONAL RUM DAY & ANNOUNCES 10TH ANNIVERSARY EVENT

TICKETS AVAILABLE FOR THE UK’S LARGEST CELEBRATION OF RUM CULTURE

Saturday 22nd & Sunday 23rd October 2016 
London’s ILEC, Earl’s Court
rumfest.co.uk

With the arrival of National Rum Day today, RumFest announces its return to the capital for the nation’s biggest celebration of rum and rum culture. Pulling out all the stops for an impressive 10th anniversary year, the event will host a myriad of rum-related offerings with the spirit’s leading brands and aficionados all jam-packed into two days at London’s ILEC, 22nd-23rd October. Over 400 rums will be available for ticket-holders to sip, savour, try and buy to take home with RumFest’s Golden Tot tokens making a welcome return to give the more discerning drinker access to ultra-premium and rare rums, that would otherwise cost over £200 a bottle. The comprehensive programme will see rum tastings, in-depth seminars, The Rum Auction sponsored by Christie’s, incredible food and a party atmosphere to match, not to mention a new Sunday rum roast and special guests Levi Roots and Beach Bum Berry joining in on the celebrations. Tickets are now on sale from £39.50, including a VIP package priced from £69.50 which includes fast track entry, goodie bag and a three course Caribbean lunch. More information on tickets and the event can be found on the website via rumfest.co.uk.

Launched by Global Rum Ambassador Ian Burrell, RumFest has become the main event of the rum calendar and the event’s 10th outing is set to be its strongest yet as it invites the nation to delve into the world of rum.

Over 400 rums from around the world will be on offer, with a myriad of exhibitors including Diplomatico, Havana Club, Don Q, Bacardi, Mount Gay, Pussers, St. Nicholas Abbey, Richland Rum and many more.

Seminars and workshops take place across the two days where brands, ambassadors and leading industry figures give an in-depth insight into the world of rum including rum and food pairings and the making of rums. Top blenders, mixologists and distillers will be on hand to teach ticket-holders the art of cocktail making as well as more ways to enjoy their favourite tipple. Highlights include a rare rum seminar with Ian Burrell himself, an Aroma Academy, a sit down with award-winning master distiller Richard Seale, chocolate and rum pairing plus an exciting look into the world of rum with author Dave Broom. Head to the RumFest website to book seminars in advance from September.

This year RumFest are going big on Sunday. Reggae Reggae Sauce’s Levi Roots will be taking over the main stage and sharing some of his incredible cooking secrets and bringing his newly open Caribbean Smokehouse restaurant to RumFest. Sunday’s RumFest will also team up with Sandals Resorts to offer the chance for two lucky ticket-holders to win an incredible seven-day holiday to a Sandals Resort in the Caribbean to get even closer to rum’s roots. Rum & Roast will be introduced for Sunday ticket-holders, cooking up a Caribbean twist on the Sunday classic and VIPs will be treated to a roast option for their three course meal.

The Rum Auction sponsored by Christie’s returns to auction off yet more precious and rare rums for charity to the highest bidder while the action heats up with live stage demos showcasing rum pairings, cigar & rum pairing, cooking demos, cocktail competitions. On Saturday’s RumFest “the Indiana Jones of Tiki drinks” Beach Bum Berry will delve into the art of Tiki cocktail making. Rounding off each day, rum-lovers will be invited to party with RumFest for its famous carnival hour, celebrating the spirit of rum with live bands and dancers.

RumFest Founder and Global Rum Ambassador Ian Burrell is the leading name in rum. Dedicating his life to promoting rum and rum culture around the world, over the years Burrell has been recognised with a number of industry awards as well as regularly appearing as a rum expert at events and on television shows like Sunday Brunch, the Alan Titchmarsh Show and more.

Speaking about the 10th year, Ian Burrell says, “When we launched 10 years ago we could never have imagined how successful RumFest would become. For us rum has always been a way of life and we’re thrilled to still be spreading the word and celebrating the spirit a decade on. We’ve got something for everyone this year with even more rums, tastings and talks as we hope to make RumFest 2016 one to remember for rum-lovers up and down the country.”

RumFest takes place in London at the ILEC, 22nd to 23^rd October 2016. Standard day tickets are now on sale from £39.50, which includes access to all areas of the event and tastings from all exhibitors. VIP tickets are on sale from £69.50 and allow for early access of one hour ahead of standard ticket buyers along with a three course Caribbean lunch. Golden Tot Tokens are £5 each and allow for additional access to the more premium rums on offer. One token can be exchanged for rum retailing £80 – £100 and more expensive rums will be available for additional tokens. For full information on RumFest and to buy tickets head to rumfest.co.uk.

*End*

We’ll be there again and (not wanting to wish the next few months away) can’t wait, with highlights being the chance to see Jeff Berry in action! Again it looks like there is a whole host of fun planned! Roll on October.

© Steven James and Rum Diaries Blog 2016. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

London Rum Experience Week and RumFest Shenanigans

Given the huge amount of Rum based events going on in the lead up to this years UK RumFest, there is a high likelihood that if this performance is repeated next year we may have to take a short-term rental in South West London! We thought that by making the trip on Thursday morning clutching our Rum University and RumFest tickets that we would be experiencing a lot……but in truth we didn’t even scratch the surface. What we shall attempt to do though is talk you through some of the more standout points of our 2015 RumFest experience!

Friday morning saw us grab a cup of tea take a seat on the comfy sofas in the lobby of the Ibis Hotel. We were soon joined by John Coelho-Charles, Helena Tiare Olsen, Keegan Menezes, Robert Burr and Paul Yellin. Much chatting ensued with topics as varied as Santeria Rum, the weather and the strange fruit on offer at the street market outside of our hotel……As we sat waiting, Ian walked into the lobby, made a b-line for the sofas and greeted us all. Good start. A short while later due to London traffic (among other things) we clocked Tito Cordero enter the building which meant that Rum University could start. We were all ushered into one of the seminar rooms off the main hall with a few of us taking a cheeky glimpse of the exhibition space being set up for the weekends fun.

The Diplomatico Rum seminar kicked things off with a really open insight into the sheer range of distillates that can be produced at DUSA. Now irrespective of your opinion on the Rums produced and sold under the Diplomatico brand, they have a pretty special collection of stills at DUSA….and we got to hear about all of them.

Next up was a pretty special olfactory seminar presented by Kim Lahiri of Aroma Academy. It was all about reconstructing the aroma profiles not deconstructing them which is done via Aroma Recognition and Aroma Vocabulary. Very interesting and enlightening stuff. After a quick break for lunch which consisted of the amazing Fish n Chips from the on site pub….(just ask Helena for a review) we were into the afternoon session.

The afternoons learning opportunity was provided by Richard Seale of Foursquare Distillery who led with his own rather brutal assessment of the current state of the industry and a real insight into alcohol plants vs spirit production. He also brought proposals for the future classification of the Rum category. A proposal in conjunction with Luca Gargano that would see Rum categorised as follows:

• 100% Pot Still (Pure Single Rum)
• Pot / Column (Single Blended)
• Column (Coffey Still)
• Multi-Column

 

Off the back of this we got to try the upcoming Habitation Velier Foursquare 100% Pot Still release…..dazzling doesn’t quite cover it.

The seminar ended with a little food for thought….’Not all Rums with added sugar are bad…..but all of the bad ones will have added sugar’. A very interesting day spent and a learning opportunity that we will be looking to undertake again next year! We were then released into the quite amazing Boutique RumFest……

 

 

 

 

 

Boutique RumFest

This year saw some absolutely amazing Rums on display and the experience is probably best dealt with via a series of images….

Bushtea Rum

Bush Tea Rum is more of a botanical Rum….distilled in the UK it was quite a unique proposition and something that tasted quite different in a world of very ‘samey’ spiced Rums…

 

 

Ekte Rums

Coming from Denmark and with Daniel Nunez Bascunan at the helm, the range of Rums available was great with our particular favourites being the Light & Dry (Barbados and Trinidad) and Pungent & Geeky (Jamaica and Barbados). We really hope that these get a UK release as we are mad keen to try them again.

 

Bristol Classic Rum

We were so so pleased to see the guys from Bristol Classic there. We are big fans of their output and the releases on display didn’t disappoint. Of the bottles on display, we already own the Worthy Park 8, Diamond Distillery 2003 and Foursquare 2004. Standouts were the simply sublime Port Morant 25yr, Haiti 2004 and Mauritius 5yr.We hope tobe able to pick up a few more Bristol bottlings over the coming year.

 

 

 

Hamilton Ministry of Rum Collection

This collection was quite simply stunning. The St Lucian 9 yr 100% Pot Still at 66.7% abv (which we fortunately ended up leaving with the remains of) is an absolute triumph, once again singling out St Lucia Distillers as one of the better current producers. Produced by their John Dore still it is an absolute melting pot of flavours and a real demonstration of a beautiful pot distilled Rum. We also have to say that the Jamaican Gold and Jamaican Black were no slouches either. Both from Worthy Park, the only difference is the addition of extra caramel colouring. We also got to meet Ed Hamilton too which was definitely one to tick of the list! European bottlers were being sought on this visit….though sadly not for the St Lucia 9yr as Ed’s allocation has all already been bottled.

 

 

 

 

 

 

 

 

 

Matugga Rum

These guys were a real standout for us. 100 % Pot Still Rum distilled here in the UK. There is a real signature profile running through both the Gold and Spiced with a real hit of smoke which keeps things interesting. We predict good things in 2016 for these guys.

 

 

 

 

 

 

 

Nine Leaves Rum

The Nine Leaves range of Rums from Japan have been on our list for a while and we finally got to try them. Three interesting cask finished including quite a powerful Cabernet Sauvignon Cask and an American Oak Cask were all very different and all offered something unique. As expected the wine cask was very heavy on tannins and not for everyone but I quite enjoyed it. The real star though was the Clear which displayed once again, a really large amount of character as a result of the fermentation and pot distillation. One to pick up in the future.

 

 

 

 

 

Rum Nation

We are already quite familiar with a lot of the Rum Nation releases but it was great to see their Rums on display there. The new Caroni 1999 was another accessible Caroni from them and now resides on our shelves.

 

 

Hampden Estate

Hampden Estate were also present, or should we say that Christelle was present. We are more than aware of Hampden Gold which has no age at all but a hell of a lot of flavour. What struck us was the amount of flavour carried by Rumfire even given its 63%…..we don’t own it yet but we will be looking to pick it up soon.

 

 

Other exhibitors of real note were the sublime offerings of Worthy Park Rum Bar Rum, the amazing Real McCoy and St Nicholas Abbey with their slightly more mature 5yr and sugar cane syrup. A great evening where we also bumped into our friend Sian…this years Boutique really trumped last years (which was also good) and we came away from the event with a real sense of a proper progression and new direction for the event with an emphasis on a few more independent bottlers really helping shake things up.

RumFest 2015

Again, a series of images seems way more appropriate than paragraphs attempting to sum up what a photograph can do quite easily.

After the disappointing sweetness of the first Angostura No1 release (red), the second Angostura No1 release (purple) really redeems itself with such a beautiful concentration of flavours and a dryness that is really very appealing

Sean Duprey giving us a little lectured tasting of Angostura Rums

The Bacardi shack was again another highlight. So well presented and this year with an emphasis on Ocho (Bacardi 8) and its versatility

A few selected serves to highlight Bacardi 8…..the Old Cuban was particularly good

Pussers….just yes. We know the range, we love the range, we got to try the range…you NEED Gunpowder Proof in your life….and the new blue label at 40% is no slouch either

Great to meet George again and to see him getting so passionate about Pussers

Matugga Rum proved to be a real head turner and a massive hit and Jacines Rum Cake was phenomenal

Matugga Golden…..a really pleasant hit of smoke running though it

Don Q Gran Anejo……a really really great example of a well made and very flavourful lighter column spirit

Tiburon Rum brought their own Jack sparrow look-a-like to the event (pictures further down)….whilst we’re not huge fans of pirate based japery….it was good fun nonetheless

Our Rum of the Year thus far…..the Foursquare Port Cask

Steven eavesdropping on a deep discussion between two greats….Richard Seale and Dave Broom…

The next cask finish release from Foursquare….Zinfandel Cask….so unbelievably delicate and candyfloss like

Richard magically producing a bottle of their first cask strength release…..it was way more delicate than you’d think and carried with it some amazing aromas and flavours

A real divider of opinions…..Mauritius Club…full on Bakewell tart in a glass…..I’m quite a fan

The new Gold Of Mauritius 5yr….Solera in this case merely means multiple barrels. It carries the same salty, nutty, chocolate profile as Gold just with a more balanced finish given a few years in oak…

The range of Mezan releases presented by Eaux de Vie….the Guyana 2005 just had to come home with us

Lambs….their Alfred Lamb Cask Selection was absolutely beautiful

Botran….we are fans of the range here and it was great to reacquaint ourselves

The anniversary release….very limited quantities…..the Rum was great and the experience of using the Spice and Citrus essences was a really good experience

The seminars were also great fun this year too. We got to attend two separate versions of the Velier Seminar with the charismatic Luca Gargano and we also got the opportunity to attend the Rhums of Martinique Room with Jerry Gitany and Benoit Bail which was a great experience……

House of Velier Seminar(s)

Luca Gargano stating to warm up…

Luca in full flow…

Probably the most charismatic man that we have ever met….so much passion for Rum and all that it entails. An absolutely wonderful series of seminars giving great insight to the Rum, the man and his motivation…and of course we got to try some amazing Rums

Star of the show….the Habitation Velier releases…Foursquare 100% Pot Still

Star of the show….the Habitation Velier releases…Forsyths 151 proof

Star of the show….the Habitation Velier releases…Forsyths Pot Still

Star of the show….the Habitation Velier releases…Forsyths Pot Still

A quite phenomenal Caroni…..

Rhum Rhum Liberation 2012….version integrale

Barnali and Luca….the shot that we could use….

Steven and Luca…..how big should we make the canvas print of this one?

 

Rhums of Martinique Room

Jerry and Benoit giving the introduction….

These guys must be at the forefront of experimenting with cask finishes….some really interesting HSE expressions to try

These guys must be at the forefront of experimenting with cask finishes….some really interesting HSE expressions to try

Jerry extolling the virtues of Rhum Neisson….we are now believers!

We were fortunate enough to pick a bottle of this Rhum Neisson expression up….so so good

Every one of these expressions carried something interesting and flavourful….

Onto Benoit and Rhum Saint James…..quite beautiful expression this one….another that we were able to pick up and bring back with us…

…and this expression was an absolute delight….

Onto Trois Rivieres…..

We really enjoyed this expression….

…and this was beautiful….very well rounded

Having only ever tried La Mauny Blanc, we were very impressed with what the range had to offer….

This being the particular stand out expression…..

Emilie finishing off with a ‘Ti Punch….or several….we are really going to miss her when she moves….

Group photo…..Jerry, Benoit, Emilie, Audrey and Paul Yellin getting in on things….

Steven with Benoit and Jerry…..we finally got to meet these guys and can’t wait until our paths cross again…

That pretty much concludes the photo tour of this years RumFest….as far as previous years go…there was a real focus this year on the hot discussion topic of ‘real rum’ and the seminars and exhibitors really did reflect this. Sure there were a few big hitters missing but our time was fully spent getting to talk to the exhibitors and to be honest if there had been a third day we would have had just as much to do and to see.

In terms of standout Rums from the Boutique RumFest and RumFest, we have several. The Rum Bar offerings from Worthy Park, Gold, Overproof and Rum Cream were all outstanding. Matugga Rum made a big impression on a lot of people including us. The Ed Hamilton Ministry of Rum Collection was a joy to try. The Ekte Rums and Nine Leaves also impressed us a lot. The new Foursquare releases have us VERY excited and the upcoming Habitation Velier releases are going to inspire some Rum Pokémon in us (Gotta Catch Em All). All in all, 2016 is lining up to be very exciting and very expensive!

We couldn’t sign off though without a story and a few pictures of the great friends that we met again and also met for the first time. We met a couple from the US, Timothy and Louann Mace who were very complimentary about this site and in fact used our updates on RumFest to plan their trip over here to the event which was great to hear as its good to know that we are pitching the right content…and that it is useful!

Barnali with Captain Jack

Steven with Darius and James from Trilogy Brands and Fred from Gold of Mauritius

Ian and Helena….

Steven judging his first cocktail competition in great company…

We finally got to meet Johnny…

Steven with John and Kevin….

We couldn’t leave this one out….Steven with the awesome Andy Abrahams…

Rum people truly are great people

© Steven James and Rum Diaries Blog 2015. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

Pusser’s Commemorates the 45th Black Tot Day Anniversary

*Press Release*

Pusser’s Rum commemorates the 45^th Anniversary of Black Tot Day

Original Royal Navy rum proudly sponsors The Beach at Camden Roundhouse

Marking the 45^th anniversary of Black Tot Day, Pusser’s Rum has partnered with the Roundhouse for the third year running, to launch the return of Camden Beach this summer. The partnership will see the brand create a ‘Rum Shack’ with full branding and bar presence reaching new, younger consumers.

Festivities to commemorate the end of the tot will kick off at 5pm on the 31^st July where VIP guests will be able to enjoy a cocktail masterclass hosted by International Rum Ambassador Ian Burrell, learn the history of the Pusser’s Rum Painkiller and Soggy Dollar Bar from George Freegard, General Manager at Pusser’s Rum and partake in an Up Spirits call!

Festivities are set to take place around the country with Black Tot Day POS available to all stockists. Lab Bar in London have put together a limited edition drinks menu featuring five cocktails, from the Navy Swizzle to the Pusser’s Grog.

This will be the third year that the award-winning rum has been involved with Camden Beach and Peter Thornton, Brand Manager at Pusser’s, comments: “We are really excited to be partnering once again with The Roundhouse. With this year being the big 45^th anniversary we have had a great response from venues throughout the country for our POS and what better way to commemorate the end of the tot than by enjoying an ‘Up Spirits’ with your feet in the sand!”

Join the Pusser’s team and sample the legendary rum from 5pm on the 31^st July 2015 at The Roundhouse, Chalk Farm Road, London, NW1 8EH.

*End*

We can’t be there ourselves but we’d recommend that if you too are unable to attend, you pick up a bottle of Pusser’s (or two) and celebrate at home with a Painkiller or a Navy Grog.

Although we are not affiliated in any way with Drinkshop, they have some wonderful offers on Pusser’s at the moment that see you snag a free bottle of Original Grog Mix with ANY Pusser’s expression….click here now and support the cause! We have!

© Steven James and Rum Diaries Blog 2015. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

Pusser’s Rum Strikes Gold

*Press Release*

Pusser’s Rum strikes gold at Rum Masters 2015 and The Fifty Best Spirits Awards

Two rums from the Pusser’s Rum portfolio have been awarded gold medals at The Spirits Business World Rum Masters — an annual blind tasting competition judged by an independent panel of rum experts. The winning rums were Pusser’s Rum Blue Label (40% ABV) and Pusser’s Spiced, which also won gold at The Fifty Best Spiced Rum Tasting, where contenders were evaluated for the distinguished “Best Spiced Rum” awards for 2015.

Pusser’s Spiced has gone against the grain of traditional Spiced rums, utilising a steeping process with fresh culinary ginger and other Caribbean herbs and spices, not a typical infusion. The process takes up to 14 days to complete, which means that the rum cannot be tested, let alone bottled in this time. The ingredients are all natural, following in the tradition of Pusser’s Rum blends, and adheres to stringent quality tests once the steeping process has finished.

Peter Thornton, Brand Manager for Pusser’s Rum said, “We are delighted to win these prestigious awards because they are given by true rum connoisseurs. The Spiced category is one of the fastest growing in the spirits market, and we are thrilled that Pusser’s is able to capitalise on this trend with our new Spiced Blend.”

The Spirits Business is a London-based publication, website, and media partner of the International Bartender’s Association. Read by over 50,000 spirits professionals, it conducts yearly blind tasting competitions that draw entries in a variety of categories from throughout the world. This year’s Global Rum Master competition took place at The Jugged Hare in London’s Chiswell Street, and received a record-breaking number of entries across 15 categories.

TheFiftyBest.com is an award-winning online guide to fine living, featuring rated listings from unbiased surveys and proprietary tastings judged by wine/spirits journalists, spirits professionals, retailers, mixologists, spirits consultants and connoisseurs. Adhering to strict tasting rules and rigorous methodology, The Fifty Best achieves the highest standards of spirits evaluations.

The Pusser’s Rum gold medals were in the following categories:

• Pusser’s Rum Spiced: Spiced Rum – Rum Masters 2015 Awards
• Pusser’s Rum Spiced: Spiced Rum – The Fifty Best Awards
• Pusser’s Rum Blue Label: Dark up to 7 Year Old – Rum Masters 2015 Awards

Pusser’s Rum bottles, blends and distributes the original Pusser’s artisanal rum blends are crafted using time-honoured traditions and techniques. Each marque is hand-selected, according to specification, for its individual smoothness, flavour, and mellow depth. The rich flavour of Pusser’s Rum is all natural — no artificial flavouring or colouring is added.

*End*

Having tried, picked up and consumed a bottle of Pusser’s Spiced at RumFest, it is indeed tasty stuff and the Blue Label (I’m assuming that it is the reduced abv expression) was also a tasty piece of kit from what I recall of RumFest!

Up Spirits!

© Steven James and Rum Diaries Blog 2015. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

Worlds Largest Rum Tasting

*Press Release*

GLOBAL RUM AMBASSADOR TO STAGE THE WORLD’S LARGEST RUM TASTING AS PRECURSOR TO EIGHTH ANNUAL RUMFEST

Very limited spaces available to the Guiness World Record attempt and tickets available now on a first come first serve basis

Thursday 9th October 2014,
London’s ILEC, Earl’s Court
Tickets at £10, now on sale from rumfest.co.uk

Global Rum Ambassador Ian Burrell is inviting rum fans to become official record breakers as he bids to take the title of ‘World’s Largest Rum Tasting’ at what is set to be the biggest rum tasting experience ever to be staged. Taking place on Thursday 9th October as a precursor to the eighth annual The RumFest, rum enthusiasts will be treated to a tasting experience at London’s ILEC Conference Centre, Earl’s Court where they will be able to sample and discover rums from six prestigious rum brands. These brands have been hand-picked by Burrell especially for the event and reflect the diversity of blends, taste and style on offer across the rum category and will be presented by some of the industry’s leading names. From Appleton’s Jamaican-style Rum presented by esteemed Master Blender Joy Spence, to a Rum which bring a bit of history to the evening with Pusser’s Navy Rum presented by Peter Thornton and George Freegard, to Trinidadian-style Angostura presented by Master Distiller John  Georges, this will be a unique and one-off evening for rum lovers. Officially adjudicated by a Guinness World Records representative and hosted by Ian Burrell, tickets are available to buy now for only £10 and tables of 10 can be pre-booked for groups, all available with more information on all four days of events from The RumFest website.

For the first time in history, RumFest invites guests to become part of a record-breaking attempt to host the world’s largest rum tasting, with hundreds of rum enthusiasts coming together to sample six esteemed rums from across the globe.

Representing Jamaica, Appleton’s Rum will be sipped and savoured with commentary from revered Master Blender, Joy Spence, whilst the Spanish style of rum, Don Q will be sipped and savoured with a yet to be announced speaker. For a historical twist Pusser’s Navy Rum will be presented by George Freegard and Peter Thornton. Angostura will bring a taste of Trinidad to the evening hosted by Master Distiller John Georges and the delights of Cuban’s classic Havana Club will be a part of the World Record Attempt with one final rum to be announced in the coming weeks.

Doors will open at 5pm where guests will be greeted with a welcome speech from Global Rum Ambassador and RumFest founder Ian Burrell, followed by an introduction to the rules and regulations of the Guinness World Records. From 6.30pm the world record attempt will begin as guests taste the six rums from some of the world’s most revered rum distilleries followed by an audience Q&A and the presentation of the Guinness World Records certificate.

Global Rum Ambassador and RumFest Founder Ian Burrell comments, “The possibility of hosting the World’s Largest Rum Tasting is incredibly exciting and we cannot wait to share the experience with so many rum lovers and it will be the perfect way to kick off what will be four days of superb rum celebrations. Rum is a spirit loved by many and to have the chance to taste six esteemed rums hosted by their top master blenders, ambassadors and distillers is an honour and a privilege. I cannot wait to share it with you all!”

The RumFest takes place in London at the ILEC on Friday 10th for press and trade and Saturday 11th to Sunday 12th October 2014 for trade and consumers. Standard tickets are now on sale at £49.95 for Saturday and Sunday, which include access to all areas of the the event and single measure tastings from the majority of exhibitors. The brand new Golden Tot Tokens are £5 each and allow for additional access to the more premium rums on offer. One token can be exchanged for rum retailing £80 – £100 and more expensive rums will be available for additional tokens. For full information please visit the RumFest website.

*End*

© Steven James and Rum Diaries Blog 2014. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.

Pusser’s Rum proudly sponsors The Beach at Camden’s Roundhouse

*Press Release*

The UK’s original navy rum, Pusser’s, has partnered with the Roundhouse this summer to launch the long-awaited return of Camden Beach, a 900 sq metre terrace filled with 150 tonnes of the finest sand, end-of-the-pier amusements, pop-up food stalls, beach huts, ping-pong, live music and a showcase of summer drinks brands. The partnership between the historic venue and rum makers Pusser’s, sees the brand sponsoring one of the iconic beach huts, creating a ‘Rum Shack’ with full branding and bar presence.

Proceedings kick off on 24^th July with a VIP launch party, followed by a nod to the brand’s naval roots with celebrations to mark Black Tot Day on 31^st July. Pusser’s will be holding masterclasses with Rum Ambassador Ian Burrell, rum tastings throughout, and serving Grog cocktails inspired by the old navy tale of Admiral Vernon, who was known as The Grog.

During the summer, the famous Pusser’s cocktail, The Painkiller, will also be served which will feature Coco Re’al – also distributed by Cellar Trends.

This is the second year that Pusser’s has been involved with Camden Beach and Peter Thornton, Brand Manager at Pusser’s, comments: “It is a very cool event, bringing something different and unique to London. On 31 July we will be inviting some navy guys along for Black Tot Day celebrations to share their sea-faring tales with the Camden crowd to help spread the word about this important day and the Navy Tot Fund. Throughout the summer, there’s a great atmosphere and backdrop and it provides an excellent opportunity for us to reach new consumers with both Pusser’s Rum and Coco Re’al.”

Join the Pusser’s team and sample the legendary rum on the 31^st July 2014 at The Roundhouse, Chalk Farm Road, London, NW1 8EH

It’s a crying shame that I’m based up here in the North West with a (relatively) sensible day job, Pusser’s Rum is a staple at Rum Diaries HQ in both its Blue Label and 15 Year Old forms………….but if you live anywhere near, you should weigh anchor and chart a course for the Roundhouse……Up Spirits!

© Steven James and Rum Diaries Blog 2014. Unauthorized use and/or duplication of this material, both written and photographic without the express and written permission from this blog/sites author and owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Steven James and Rum Diaries Blog with appropriate and specific direction to the original content.